Advertise
Reaching Europe's largest inflight audience
2012 Media Buyer's Guidebook
Europe's largest onboard travel and lifestyle magazine. Over 6 million readers
Where we fly
Ryanair connects 165 destinations across 28 countries operating 1,400 low-fare routes with over 1,500 flights per day from more than 50 bases.
The user-generated interactive inflight magazine
Entertaining, informative, inspirational and compelling content covering multiple destinations in Europe and beyond, by passengers for passengers curated by the Let’s Go editorial team. You say, we write – Let’s Go with Ryanair.
YOU SAY, THEY SAY, WE SAY
You say …
“Our readers and passengers tell us what they love and what they are doing across the network via email, twitter, facebook and letsgo-mag.com.”
Ramsay Short, Editor, via Facebook
They say…
“Local experts, insiders, tourist boards and people in places tell us all about their cities, their activities, what’s hot and what’s worth doing across our Ryanair destinations. This is your chance to get directly involved in the magazine.” Contact us:
hello@letsgo-mag.com
twitter.com/helloletsgo
facebook.com/letsgo-mag
New pocket A5 size! Five entertaining, exciting and inspiring sections – Start Here, Right Now, Viewfinder, Spotlight On and Let’s Go Features – filled with amazing imagery, illustrations, infographics, incredible writing and the voices of the people who fly Ryanair.
Click here to find out what our advertisers say about the magazine:
http://vimeo.com/channels/198956#24268942
Passenger Demographics
44% AB (Higher / Intermediate managerial, administrative or professional position)
90% ABC1 (Supervisory / middle management, administrative or professional position)
Ryanair passengers earn nearly double the national average salary
Audience takes on average 8 Ryanair flights per year – brand loyal
34% earn over 60,000€ per annum
10% own or are actively considering investing in an overseas property
£2.2 billion per year spent by Ryanair audience on oversees trips
Creative Solutions
The powerful chameleons of magazine advertising. Our advertising promotions are creatively tailored to blend in to their editorial surroundings. Produced to a high standard they engage and involve the reader, and deliver an endorsed message using the voice of the ‘host’. Our promotions are used to communicate using more seductive detail, talk directly to relevant audiences and include information that is relevant, of interest and alluring to the reader.
They can be used to add a strategic extension to your existing campaign, and create ‘time sensitive advertising’ to link and associate with current calendar events. Competitions can be included to drive a call to action, and there is also the opportunity to create new original images via commissioned photoshoots.
(please request our advertorials presentation and also view the DPS example on the right)
A great partnership starts here and now. Let’s talk!
Want to talk?
Let’s Go with Ryanair is published on behalf of Ryanair by Ink, the world’s leading publisher of inflight magazines.
ADVERTISING CONTACT
email: chris.davies@ink-global.com
Tel: +44 (0)207 749 6285
web: www.ink-global.com